Altice USA Sets Huge Broadband Price Cuts: 36 Percent Off on 300 Megabits per second Fiber-to-the-Home

After years of operational cuts and consumer price increases, Altice USA, under the direction of recently appointed CEO Dennis Mathew, has instituted fairly massive price decreases across its fiber-to-the-home and cable broadband product lines. According to Analyst Craig Moffett, the cable operator, which touts around 4.6 million broadband customers, is trying to undo the aftereffects of the “Altice Way,” the strategy of increasing EBITDA through cost cuts and price increases, which proliferated amid the aggressive expansion set forth by French-Israeli cable titan Patrick Drahi a decade ago. “For the past few years, Altice has been undoing the damage caused by overzealous cost-cutting, adding back much-needed capabilities that were lost in the initial Altice bloodletting,” he added. “What they hadn't done — until now — was undo the damage done by the overzealous price increases that followed.”