Emma Ockerman

Voters are quickly becoming accustomed to the barrage of conversational, sometimes annoying and mostly unregulated text messages sent by political campaigns, often asking whether they can “count on your vote” while offering quick reminders on elections and initiatives. Peer-to-peer texting platforms can be a useful political tactic. They allow campaigns to get in touch with tens of millions of people, and the method was partially pioneered by Sen Bernie Sanders’ (I-VT) campaign.